In the land of online video, views are king. How do you get views, aside from good production budgets? Tell a great story Your target audience is a sucker for a good story. We all are. There are massively successfully consumer-driven industries feeding our society’s appetite for good stories. Constantly new films are produced, magazines [...]

Dutch Director & Producer Robert Roosentein has worked with many big name clients, Nike, Skoda and most recently Philips, to name but a mere few. Watch his latest ad and read what he has to share about the present and future of marketing with film and video… Great to have on another director doing big [...]

It’s a fact! Conveying your message through video is an effective way of reaching out and touching viewers using online video. Video is a wonderfully useful way to breaking through barriers to connect. Effective video marketing simplifies connection with the viewer. Many of the tried-and-true attributes of “classic” TV advertising are now affordable with inexpensive [...]

It’s true! Good Sound is more important than video in a video production, in our opinion! We at Reel Marketer are firm believers in this – so we’re proud and lucky to have had the chance to interview a professional in on-location audio for film and television: Hello Eric, you’re a seasoned pro in your [...]

Social Media ace shares success tips how Video Marketing and Social integrate! Terri Davies of Sociability: “Relationships are the foundation of business, and always have been…” Davies demos methods that video builds trust and strengthens brand loyalty. If your organization will be, or is using, video and social media, bookmark this interview! Our first Social [...]